Well, now… here’s one that would have made Josef Goebbels proud.
How do you convince people that this summer is hotter than an earlier one — thus supporting your argument to the masses that the climate is heating up? They’ve tried dodgy forecasts, which have the annoying tendency not to come true, and all sorts of other little schemes to make you think we’re ALL GONNA DIEEEEEE!
But what of you just manipulate the mood of the reader?
What the hell do you mean, Kim? This:
Read the rest of it, do.