Over at Insty’s, Stephen Green commented on this little story that he couldn’t imagine going into a Levi Strauss store ever again, and I agree.
Levi Strauss announced on Tuesday it would be creating a new gun-control group with billionaire Michael Bloomberg and donating millions of dollars to a collection of established gun-control groups.
I don’t wear jeans often — in fact, I last wore them about a year ago, so I’m hardly in Levi’s target market anyway.
But that’s not the “temptation” I refer to in the headline; this is.
A couple weeks back I gave a woman a “lyft” to the airport. She’d just come out of the Levi Strauss store here in Plano, and as we drove off I asked her what she’d just bought there. She said “Nothing; actually, I work for Levi Strauss.”
For a moment I considered — really considered — whether I should act like someone from the Left would act, and terminate the ride then and there, declaring that as a member of the National Rifle Association, I refused to provide a service to an organization which supported gun control.
I didn’t do that, of course, because I’m not some virtue-signaling asshole. What I could have done was start to talk about how much I loved guns, and shooting, just to piss her off; but I didn’t do that either because that might have “triggered” the woman into giving me a one-star Uber rating at ride’s end, running the risk that she was a virtue-signaling asshole (she was a San Francisco native, so the odds would have been high).
As it stands, though, I’ll just have to content myself with never again buying anything associated with Levi Strauss (which would be Dockers, Signature and Denizen).